Four nominations at Lens Awards for Big Button

Big Button has been nominated at this year’s Lens Awards for its work with Postman and GoCardless.

The nominations for both clients are for highly successful customer advocacy campaigns, with recognition in four separate categories.

The shortlisted GoCardless campaign forms part of an ongoing strategy developed in partnership with Big Button, and is nominated in the ‘Best Long-Term Video Strategy’ category.

The nominations for Postman are for a single customer story featuring their client WhatsApp; it was filmed at the Meta campus in Silicon Valley, and has generated impressive results. The film is nominated in three categories:

  • Best Animation
  • Best Use of Video from the Technology, Media, and Telecommunications Sector
  • Best Use of Video to Assist Reputation Management

Client Services Director for Big Button, Simon Crofts: “We’re delighted with the success that Postman and GoCardless are enjoying with video. Their results are a testament to the power of video for customer advocacy, and it’s really rewarding to be recognised at the Lens Awards against high profile brands like Virgin and Redrow. We’re looking forward to a great night.”

The awards event takes place on 2nd February 2023 at the Royal Garden Hotel in Kensington. The full shortlist can be seen here.