How to brief your video agency August 20, 2018

When it comes to producing effective content, the right brief is critical. If the instructions are vague, unclear or simply asking for the wrong thing, there is a good chance you will get… the wrong thing.

Big Button is 15. Here are 15 reasons to work with us. June 26, 2018

  1. We’re 15 years old Don’t learn from your own mistakes, you can learn from ours! Whatever you’re trying to achieve with video, it’s likely we’ve already done it and we can bring that experience to your project. We’ve made well over 1,000 videos, delivered over 40 million organic YouTube hits for clients, and regularly demonstrate ROI from video for our clients.
  1. Award-winning Our videos have...

What makes a good recruitment video? March 22, 2018

Video is a powerful recruitment tool, as it’s a great way of showing why you're the right choice for someone’s next career move. However, it needs to reflect the quality and integrity of your brand;  a poorly produced video could have the opposite effect and give people a reason not to apply.

Why does my agency keep missing deadlines? March 07, 2018

I was running a course for digital marketers last month, and one of the attendees mentioned that their video agency constantly missed deadlines. That surprised me, as did the comments from others in the room who agreed that it was a common occurrence.

Webinar: how to measure success with video March 02, 2018

If you're interested in developing video within your organisation, or are doing so already, the key question is 'How do we know how we're doing? What does success look like?' 

What does Facebook's newsfeed update mean for me?  January 25, 2018

The much-publicised change in the Facebook algorithm - that chooses what we see in our newsfeeds - created panic when it was first announced. But is it all bad news for business?Apparently, Mark Zuckerberg has the best intentions. He believes that the greater good is served by nurturing communities, and that includes links between friends and family. He feels that too many posts from business...

What does success with video look like? January 03, 2018

There are many ways of measuring success with video. Typically, most people focus on the number of views their videos get, or softer metrics such as their colleagues saying they liked it or praise from their boss. But these don’t represent a return on investment — so how do you know what success looks like? 

Should we use a drone in our video? December 19, 2017

Once upon a time, flying a radio-controlled (RC) helicopter was hard. It’s why only a handful of hardened RC geeks tried it… including me. Today, flying a drone is significantly easier, so many unqualified people are taking to the skies without considering the consequences. 

How quickly can you produce a video? December 07, 2017

Time is of the essence when working on a video project. We are often asked, ‘how quickly can you make us a video?’ and we always do our best to accommodate even the most 'last-minute' requests.

How much should I pay for video production? December 01, 2017

When speaking to potential clients, the first question I’m usually asked is about the cost of video production. And while I don’t wish to be coy, it’s a tough question to answer without knowing some important details.

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