Is video the most effective form of content marketing?As a strategic video agency, it could certainly be argued that Big Button might be a little biased on this subject 😉 We’ve been preaching about...
M-I-C, K-E-Y, M-O-U-S-E. Animation is memorable, isn’t it. There is something about the form that makes a quick and lasting impact, which is rather useful in the world of marketing and communications.
Like so many other aspects of life, the way in which video content is produced and distributed has changed significantly over the last two years. Our new world means that producing and distributing...
At Big Button finance is one of the key verticals that we serve. We choose to specialise in the sector because we’re passionate about the opportunities for great communication, and after many years...
At Big Button we’re lucky enough to work on a huge range of video projects all over the world. The films can take many forms, from simple animation to complex dramas and countless options in between....
Budget, creative direction and audience engagement are of course hugely important factors when making films, but it’s the health and safety of all those involved with the production that is our...
Producing high quality, effective video content can involve a significant investment, so it’s essential to ensure you get the best results.
Many marketers think that YouTube is the right place to present their videos, but it depends on the objective. YouTube has a large audience, which means that it is easy to get ranked and to have your...
Measuring the effectiveness of video is finally becoming a priority for some marketers and communicators, but it’s taken a long time to get to this point - and we’ve still got a long way to go (11%...
An issue that never seems to get resolved in the world of video for marketing and internal comms is that of optimum duration. Lately, the trend has been to create shorter content, with some films...
For most of the lockdown period, government guidance has permitted location filming as long as strict guidelines are observed; at Big Button we’ve certainly embraced the new world of film making over...
We’ve been very fortunate lately to have found favour with a number of awards committees, and while it would be inappropriate to list them all here (!) I can say that having your work recognised and...